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Friday, 13 July 2012

Friday Feature: Swimwear 365 Swimsuits Bringing Sexy Back

Swimwear 365 is a brand that I'm not particularly familiar with, but had the pleasure of discovering at last month's Carat Blog Shop event in Manchester. Aptly named 'Swimwear 365', it's a solution to all those frustrating shopping trips when bikini season seems to have sauntered out of the shop and made way for Autumn already! They offer the UK's largest online swimwear range, featuring swimsuits, bikinis and tankinis as well as accessories such as kaftans, cover-ups, beach dresses and footwear. There's even a 'Shape Calculator' which helps you to determine your body shape from your measurements, then suggesting certain styles that will flatter your frame. 
Traditionally swimsuits aren't seen as 'sexy', with more women opting to brave in a bikini than cover up. However people underestimate the power of the swimsuit, most men will remember a certain Pamela Anderson in a certain programme, in a certain red swimsuit? Swimsuits have come a long way from being dull and dreary and Swimsuit 365 has a range of flattering styles, cuts and patterns which prove that swimsuits are most definitely bringing sexy back. 

Classic meets a twist in this updated black swimsuit, which will slim your lower half whilst jazzing up on top. 

Navy is your next best friend after black as a staple colour to stick to when choosing swimsuits. The asymmetric frill shoulder adds a touch of girly glam to a simple style. 

Polka Dots are always pretty and this swimsuit is no exception. It also benefits from built-in shapewear and a trim detail on the front to give it that extra oomph. 

And as well as being stylish, swimsuits are extremely practical to pack for your holiday in the sun. They're great for waterpark trips, flatter every figure and are a life-saver cover up when the dreaded sunburn kicks in. 

The same swimsuit as number 3, but in a navy hue. Ideal if you like to stock up on the same swimsuit in different colours and patterns. The halterneck fastening makes this look even more chic. 

Monochrome is a timeless but safe option to stick to when you want to rock a classic look. It also comes with a halterneck fastening, a shaper lining and a bargain price at under £30. 

This rich purple shade and square neckline make for a stylish swimsuit. It again comes with a trim detail and a toning bodice insert, teaming practicality with personality. 

Are you more of a swimsuit or bikini girl? 



  1. this brings out my ultimate desire for summer! xoxo
    would you like to follow each other?

  2. Great post - the red and white spotty one is my fave! Great (much needed) motivation for my upcoming holiday! xxx


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